Design beyond self purpose

Design should fulfill a function. In addition to pure information, at Annual Design reputation stands in focus .

Design can be very practical or more emotional. Annual Design can both versions and also the nuances. Depending on corporate identity and design Annual Design develops strictly according to specifications or finds visual add ons for the coming report.

Annual Design finds respectively the right photographers and recommends possible improvements (not only from an aesthetic perspective, but also from a cost one). Only unique reports can strengthen the company brand’s positioning.

For Annual Design each business report is a challenge: Only when maximum is reached at communicative quality, the agency is satisfied.

For annual reports, which are to achieve a greater public impact (keyword: design awards), Annual Design frequently works with external creatives. Because often a specific creative handwriting or the reputation that precedes a creative, is important for the decision of the award jury.

Every agency is to be judged by whether the annual report fulfills the emotional image goals of the reporting company.

But precisely this fulfillment of brand guidelines is what Annual Design separates from conventional business report agencies.

Copy Writing



Annual Design offers full service for annual reports. It naturally covers also copy writing in a corporate wording manner.

Normally, copies for annual reports are delivered by the client. If so, Annual Design works similarly to other business reporting agencies –  the agency formed out of the existing text, a pleasant-to-read and well-designed business literature.

In some cases, only text content and facts are given. Then, the Annual Design copywriter gets on the course.

Even the language of a business report should be a part of corporate identity and strengthen and deepen especially the positioning of the company brand .

Depending on the possibilities , capacities and wishes of the client, the texts created will be edited by accountants, lawyers and in some cases by lecturers.

Annual Design so provides maximum customer orientation : The modular system allows the precise fulfillment of the prescribed report standards.



Project Management

Development and – even more – the creation of annual reports requires a cool head and a routine handling of timings. Annual Design does the job since decades – good to know that if deadlines come closer.

Communication professionals know: In businesses deadlines often are not seen as deadlines, but as a non-binding idea of a timing. That can be a risk. A good design agency knows this and can handle it.

Flexibility and resilience in the acute phases are indispensable and an Annual Report Agency’s daily business.  That is why the cooperation with Annual Design still has a relaxing character when other agencies respond increasingly hectic.

Annual Design takes a precise project management very seriously ; the routine from decades of work in time-critical projects just helps in the creation of complex tasks related to the Annual Report .

Nice to work with



The atmosphere at Annual Design is relaxed even if deadlines are getting closer: Pros know how to deal with it.


Unlike conventional business reporting agencies Annual Design relies heavily on the reporting entity and the reporting entity ‘s reputation. A business report is one of the strongest reputations instruments which a company or institution does have.

Major target groups – shareholders, investors and financial institutions , as well as key account and political elites – often use the report only to form a view on a company.

Annual Design works with most advanced technologies reducing costs and time requirements. Reaction times are shorter, annual report are published earlier.
Call or send a short email with your requirements for an annual report and your requirements – the agency answers immediately .

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